At Woodend FM

“Pink Muesli??” I could hear children’s voices coming towards me from behind. I had my PM banner facing the street behind me so they must have been intrigued and had to check. Three young boys maybe aged 7-10 came rushing to see the products. Mum huffing behind them.

Oldest boy: It really is pink! (they all gawk in wonder at the psychedelic pinkness)

Me: Yes! Would you like a taste?

Mum: What’s in it? Why is it pink?

Me: Beetroot makes it pink. It’s over 40%. (I hand them all a taste) Plus all these good stuff. (I point to the ingredients list in front of them.)

Mum: Oh wow that’s delicious!

Middle boy: Can I have a taste of this? (pointing to PM Coconut Caramel Crunch with Almonds)

Mum: Say please.

All 3 boys: Please.

Me: Yes, of course. (I hand them samples) Here you go. Would you like some too Mum?

Mum: Oh yes, please.

Boys: Yummmmmmmmmm

Mum: Would you eat it for breakfast if I buy it? (boys nod excitedly)

Me: If you have it with milk, milk turns pink! (boys’ eyes widen in amazed anticipation) you can also just snack on it for a very healthy snack.

Mum: That’s great! We’ll have a large bag of that one please.

Me: Thank you so much! And if you like that, come back next month to try another flavour.

Boys: Yesssssss!!

Boys are in the pink?